A new special event mailer as an early introduction of the XXIVk Marketing theme for the 2017 BMA Gold Key Awards. The direct mail pieces generated increased competition entries and gala attendance from the Denver Metro marketing industry community using the mind-blowing imagery reflective of the popular “24k Magic” song by Bruno Mars.
Direct mail creations within the XXIVk Marketing theme included:
Event Invitation
Call-For-Entries Postcard
Be sure to review the entire XXIVk Marketing Campaign development and the influence of Bruno Mars’ Saturday Night Live “24k Magic” performance Fall 2016.
2017 BMA Gold Key Awards
Gates Corporation (Presenting Sponsor)
May 2017