We created a new logo design and brand identity system for the introduction of Novus Landscape as a separate business from the original Windemere Landscape & Garden. The Novus logo places yellow flower petals within nature’s golden ratio – creating an updated reflection from the original windmill logo that we created for Windemere Landscape & Garden in 1999.
The Novus Landscape logo is a new introduction while simultaneously feeling familiar – an important design criteria for the successful landscaping business within the mountain resort community of Steamboat Springs, Colorado. The new logo allows the community to clearly identify the new stand-alone business while reassuring customers of continued superior service trusted within the original Windemere identity.
The new brand identity system reinforces the new logo design with a unified presentation for every contact point introducing Novus Landscape to the community:
Letterhead & Business Cards
Introduction Letter from Owner
Shirts for landscape crews & management
Website – concept
Novus Landscape designs, constructs and maintains the most beautiful landscapes in Steamboat Springs.